Toni Catany International Photography Center
Located in the heart of the old town of Llucmajor, Mallorca, on the grounds of the artist's birthplace, the Toni Catany International Photography Center, designed by mateoarquitectura, celebrates the work and collection of the acclaimed artist: Toni Catany. Embracing the rich history, dimensions and traditional architecture of the building, the project results in a contemporary, open and versatile museum space. The center seamlessly blends local heritage with a modern approach, offering visitors an immersive experience of Catany's artistic legacy.
I was in charge of communicating through project in corporate channels, in architecture magazines, digital portals and newspapers.
Client
Services
Videographer:
Dan Barreri
Team
Photography:
Aldo Amoretti & Gabriel Ramón
In addition to presenting and disseminating the space with photos and video, tailor-made content is created and promoted through different initiatives:
Behind the scenes
The repurposed building that exhibits the work and the world of photographer Toni Catany is captured by two great architectural photographers: Aldo Amoretti and Gabriel Ramon. As professionals in the field, they talk about their relationship with and admiration for the photographer and architecture in general.
The center hosts a series of lectures on the artistic production shared by the disciplines of photography and architecture curated by Josep Lluís Mateo. We were lucky enough to have top-level professionals: George Arbid, Laurent Stalder, Carles Enrich and Aldo Amoretti, each approaching architecture from a different perspective.
Summer program
